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Frequently asked questions

What people really ask.

Real questions about Lemon Neural, written the way someone with the problem would write them — not the way a catalogue would. If yours isn't here, write to us and we'll add it.

Lemon Neural

Customer Experience

The idea, and what you get from it

What is Lemon Neural?

Lemon Neural is an artificial intelligence system for physical businesses that turns your security cameras into analysis tools. Its purpose is to improve your operations and your marketing by understanding how people move and behave.

In essence, Lemon Neural turns the images from your cameras into anonymous data you can act on. That information lets you take better-informed strategic decisions, from how you lay out your shop to how efficiently you run and what the customer experience is like. Lemon Neural is your ally in managing physical spaces intelligently.

Which KPIs does Lemon Neural give you to improve your business?

Lemon Neural gives you more than 120 KPIs (key performance indicators), turning what the cameras see into figures you can act on. Here are some of the most useful:

· People detection and counting: measures visitor footfall accurately, so you can set certifiable occupancy controls and spot seasonal trends in customer traffic. Useful for managing occupancy and for planning.

· People segmentation: identifies key demographic attributes such as age and gender, and detects the make-up of groups. That demographic segmentation helps you understand your audience better.

· Queue and waiting time monitoring: gives you accurate figures on queue length, how long people wait and how long they are served at particular points — crucial for running more efficiently and keeping customers happy.

· Analysis of routes and movement patterns: tracks the paths visitors take, including where they stop and how long they stay. It produces heatmaps that show the most visited or most wasted areas of your space.

· Detection of actions and objects: automatically identifies actions such as running, jumping, sitting down or standing up, along with personal belongings (rucksacks, suitcases) or personal mobility vehicles.

· Interaction rate and satisfaction index: measures the percentage of visitors who interact with particular points of interest (exhibits, counters, adverts) and can estimate the level of satisfaction from the behaviour patterns it observes.

· Commercial impact and conversion: works out conversion rates, analyses the flow of customers past sales points and detects repeat visits, which helps you build more effective marketing and sales strategies for your physical business.

These Lemon Neural KPIs give you a detailed view of how your customers behave and how your space performs, so you can make decisions on data and get the most out of both your margins and the user experience.

What does Lemon Neural bring to your physical business?

Lemon Neural changes how you run your business by giving you more than 120 KPIs in real time. The main things our artificial intelligence system brings are:

· Full visibility with 120+ KPIs: use a wide range of key performance indicators straight away, with no extra development. You get a detailed view of footfall, behaviour and how efficient your space is.

· Real-time data for immediate decisions: accurate, up-to-the-moment information on the flow of people, how many customers are queuing, how full your space is and what people prefer. That immediacy lets you react and adjust at once.

· Smarter strategic decisions: backed by reliable figures, you can run your business much more efficiently, improve your marketing campaigns, give customers a better experience and, in the end, make more money.

· Complete anonymity and GDPR compliance: Lemon Neural keeps people's privacy intact, processing all data anonymously and in strict compliance with the GDPR (General Data Protection Regulation).

· Ready to run, quick to install: installation is quick and maintenance is minimal. Lemon Neural is 'plug and play' and is built to work from day one, which makes bringing AI into your physical business straightforward.

These Lemon Neural benefits let you manage your space more intelligently, act earlier and make it pay, and they put you ahead of your competitors.

What does Lemon Neural do to the ROI of your physical business?

Lemon Neural has a real effect on your ROI (return on investment), because it gives you real-time data you can act on to use your resources better, cut operating costs and raise your income noticeably.

Our artificial intelligence system delivers benefits you can measure:

· Up to 75% more customer satisfaction: managing the flow of people well and improving the experience in your physical space raises customer satisfaction, which builds loyalty and brings people back.

· Waiting times cut by 65%: by identifying and managing queues and congestion points efficiently, Lemon Neural makes you far more efficient, cutting waits and speeding up service.

· An average 20% rise in basket value: by analysing routes, behaviour patterns and hot zones (heatmaps) in detail, you can improve where products go and where promotions sit, and get customers to spend more.

· Savings of more than 90% in operating costs: compared with traditional ways of collecting and analysing data, Lemon Neural automates the work, cuts the need for staff dedicated to monitoring and makes better use of your resources, which saves a great deal.

Taken together, these improvements mean better margins, faster decisions based on evidence and a lasting advantage over other physical businesses. Lemon Neural is an investment that lets you grow.

Why is Lemon Neural better than other AI systems?

Lemon Neural stands out among artificial intelligence systems for physical businesses because of its accuracy, its ability to predict and its focus on managing footfall and risk before they become problems. Unlike other systems on the market, Lemon Neural has features that make it a better and fuller choice:

· Counting certified by the CEM: reliability guaranteed. Its reliability and accuracy are guaranteed by the Centro Español de Metrología (CEM), the official Spanish metrology institute, which few systems can claim.

· Accuracy of up to 99.9%. It detects and reports events to an accuracy of up to 99.9%. That level of accuracy keeps errors to a minimum and means your decisions rest on reliable data, ahead of many AI competitors in retail.

· Faster reaction times. It works at better than 99% efficiency with an average response time of just 99 milliseconds. That immediacy allows an almost instant reaction to critical situations, such as unexpected crowding or unauthorised access in your commercial space.

· Predictive AI: anticipate trends with Lemon Neural. Unlike most tools, which only give historical or real-time data, Lemon Neural uses artificial intelligence to predict future trends in footfall, waiting times or behaviour. That lets you plan and decide ahead of time, and put resources in place before you need them.

· Scales without limit. It can process an unlimited number of simultaneous video streams without losing performance. Our AI platform grows with you, from a small shop to large sites or many locations.

· Risk prevented before it happens. Rather than just reacting to incidents, Lemon Neural works to anticipate and reduce risks before they materialise, through predictive analysis and the detection of abnormal patterns.

· Proven experience and reliability. It is built on more than 10 years of experience and billions of processes run accurately, which is what makes our AI system solid and reliable.

Together, these features make Lemon Neural a complete, advanced tool for improving and intelligently managing any physical business with public footfall.

What certifications does Lemon Neural hold as an AI system?

Lemon Neural, as part of the Infinity Neural range, holds significant certifications and approvals that confirm its reliability and accuracy on the market:

· The only system certified by the Centro Español de Metrología (CEM): through its Neural Pax component, Lemon Neural is the only autonomous, automatic, real-time system in the world certified by the CEM (the official Spanish metrology institute) as an official measuring instrument for counting people. That certification guarantees the highest metrological accuracy and sets Lemon Neural apart from other artificial intelligence tools for physical businesses.

· Technology Readiness Level (TRL) 9: reaching TRL 9 means Lemon Neural is fully developed, validated and ready to go into service on the market straight away, which speaks to how solid and effective it is in operation.

· Full ISO certification: we hold the international certifications ISO 9001 (quality management), ISO 14001 (environmental management), ISO 45001 (occupational health and safety) and ISO 27001 (information security management). These standards show the level we hold ourselves to across everything we do.

· It helps you meet other ISO standards: Lemon Neural also supports compliance with key certifications such as ISO 10002 (customer satisfaction) and ISO 39001 (road traffic safety), which shows how adaptable it is and how well it fits into wider management systems.

These certifications do more than validate Lemon Neural's technology: they tell our customers they are investing in a proven, high-quality system for improving their physical spaces.

How does Lemon Neural protect data privacy?

Data privacy matters a great deal, and in artificial intelligence for detecting people it is essential to choose systems that strictly comply with the law in force. Not every system handles privacy the same way.

In Lemon Neural, privacy is a priority from the design stage (privacy by design). Our system is built to comply fully with key regulations such as the RGPD (the EU General Data Protection Regulation).

It manages this because Lemon Neural's computer vision technology anonymises the data in real time. Which means:

· It neither stores nor processes identifiable images of people: Lemon Neural never keeps faces, personal details or any data that would let an individual be recognised.

· It only analyses and extracts statistical information: the AI looks at movement, flow patterns and the general behaviour of the public — footfall counts, dwell times, aggregate paths.

So individuals' privacy is always protected, which is a relief for your business and your customers alike, while you get information worth having for improving your physical spaces.

Why are sales falling in my shop if the same number of people come in?

Steady visitor numbers do not guarantee steady sales. There can be many causes: long queues that put people off buying, a badly laid-out space, not enough staff at key moments, products that are hard to see, or promotions that don't land with the public. Often the problem is not how many people come in but how they behave inside the space and what gets in their way before they buy.

To find these problems you have to go beyond simply counting people and analyse how customers actually behave: where do they stop? Do they handle the products? How long do they wait to be served?

This is where Lemon Neural comes in, turning your camera images into anonymous data you can act on. With more than 120 KPIs, you can see why visits aren't turning into sales: it measures cold zones, waiting times, interaction with displays and routes people don't finish. So you can decide on the facts and fix what is really hurting your conversion.

How do I cut costs without hurting customer service?

Cutting costs without spoiling the customer experience is one of the hardest things for any physical business. Badly planned cuts in staff, hours or resources end up causing longer queues, excessive waits or areas nobody is looking after, and that hits customer satisfaction and conversion directly.

The point is to optimise, not simply to cut. That means knowing precisely when and where you need more or fewer staff, which areas need attention at which moments, and where resources are being wasted.

With Lemon Neural you can decide on real figures: it analyses footfall by hour, how long queues last, the routes customers take and how the space is actually used. So you can adjust shifts to real demand, rearrange inefficient areas or cut unnecessary spending without hurting the quality of your service. Less cost, better service.

How do I know whether a marketing campaign brings in more visitors?

Running a marketing campaign without measuring what it really does in the physical space is going in blind. Knowing whether a promotion, poster, event or advert brought more traffic to your shop, shopping centre or venue is key to justifying the spend and deciding what to do next.

To check, you need to compare figures before, during and after the campaign: how many people came in, in which time bands, how long they stayed, whether they interacted with what was being promoted and whether there were more conversions.

With Lemon Neural you can measure visitor footfall precisely in real time, identify changes in routes or in the busiest areas, and analyse whether people stop at the promotional points. So you can tell from hard figures whether your campaign brought in more people, improved interaction and paid for itself.

How do I make better decisions in my physical business?

Making good decisions in a physical setting — a shop, a shopping centre, a station, a cultural venue — takes more than instinct or experience: you need objective figures that show what really happens day to day.

Knowing how many people come in, how long they wait, where they move, which areas they ignore and which products they handle lets you spot opportunities, get ahead of problems and act precisely.

Lemon Neural turns your camera images into anonymous information you can act on in real time. With more than 120 KPIs, you can adjust staffing, rearrange spaces, run more effective promotions or improve the customer experience — all on the basis of real, up-to-date figures.

Why turn security cameras into analysis tools?

On their own, security cameras only record. Turn them into analysis tools with artificial intelligence and they become a source of strategic information. That lets you pull real-time data about what is happening in your physical space with no extra sensors to install.

By analysing the images you get information worth having: footfall, waiting times, the most visited areas, occupancy levels, interaction with products, customer behaviour. All of it without intruding on privacy and without changing the infrastructure you already have.

Lemon Neural uses your existing cameras to produce more than 120 KPIs, useful for operational decisions, for improving the customer experience and for making better use of your resources. So a passive system becomes an active business intelligence tool.

How do I use the data from my cameras to make more money?

The cameras in your business need not be limited to security. Analysed with artificial intelligence tools, they can give you key figures on how your customers behave, how the space is used, how long people wait or how well your promotions work.

Those figures let you find inefficiencies, cut operating costs and get more out of your sales opportunities. Knowing which hours are busiest, for instance, lets you organise shifts better, move products into more visible areas or avoid the crowding that spoils the customer experience.

Lemon Neural turns your camera images into indicators you can act on in real time. With its accuracy and its 120-plus KPIs, you can decide on data and make your business more profitable without buying new devices.

Can I tell whether my physical space works without surveys or sensors?

Judging how a physical space performs used to take surveys, manual observation or extra sensors. Those methods tend to be expensive, slow, or a poor reflection of how visitors really behave.

Today you can tell whether your space works without surveys and without extra hardware, simply by analysing what your cameras already capture. You can see which areas draw attention, where queues form, how long customers spend in each area and whether they handle the products.

Lemon Neural turns the cameras you already have into a source of accurate, anonymous, real-time data. It lets you find inefficiencies, rearrange the space and improve the customer experience with no surveys and no changes to the infrastructure. It all rests on automatic analysis of what is already happening in your premises.

Which figures would help me improve my physical business?

Getting more out of a physical business takes more than counting visitors or measuring sales: you need to understand what really goes on inside the space. The most useful figures are the ones that let you spot patterns, inefficiencies and room for improvement.

Some key examples:

· Footfall: how many people come in, and at what times.

· Waiting times: how long they wait at the till or to be served.

· Routes and hot zones: where they move, and where they stop.

· Interaction: whether customers go up to products, screens or displays.

· Segmentation: general profiles of the public (groups, ages, approximate gender).

· Conversion: how much they buy relative to the flow of people.

Lemon Neural gives you all of these — and more than 120 KPIs — in real time, straight from your camera images. So you can make informed decisions that affect your efficiency, your customer service and your margins.

Can I improve how my business performs without changing my infrastructure?

Yes. Many technologies today are built to work with what you already have, with no building work, no extra sensors and no large investment. That matters if you want to be more efficient, understand your customers better or make smarter decisions without changing your infrastructure.

One of the most effective ways is to use the security cameras already installed, which artificial intelligence can turn into analysis tools. That gives you data on footfall, behaviour, waiting times or how the space is used, without adding a single new device.

Lemon Neural works with the cameras you have now — no need to replace them or install sensors. From those images it produces real-time KPIs that let you improve the customer experience, use your resources better and make more money without changing how you operate.

How can I digitise my physical space without spending a fortune?

Going digital need not mean big costs or structural changes. You can now turn your physical business into an intelligent space using accessible tools that make use of what you already have, such as your CCTV cameras.

Digitising is not just about having a website or an EPOS: it means understanding what happens in your space in real time, deciding on data and improving your processes without losing control or spending more.

Lemon Neural lets you digitise your physical space with no building work and no extra hardware. It uses the cameras already installed to produce more than 120 KPIs, from footfall and waiting times to behaviour and interaction. All of it without compromising privacy, quick to install and without a large investment.

How do I know whether I'm getting everything out of my shop?

Customers in the shop do not always mean performance. A space can look busy and still have wasted areas, congestion points, badly placed products or staff in the wrong places. To know whether you are getting everything out of your shop or office, you need more than a feeling: you need objective figures.

Analysing where customers move, how long they stay in each area, which areas they ignore and where bottlenecks form lets you find the inefficiencies that hit your margins directly.

Lemon Neural shows you how your space is really used, through heatmaps, route measurement and dwell time analysis. So you can redesign layouts, reinforce key areas and distribute your resources to get the most out of your premises.

Do you want to know how to improve your marketing and get more out of your sales process?

¿Puedo ajustar mis campañas de marketing a la demografía de mis clientes?

Sí, y hacerlo es clave para mejorar la efectividad de tus campañas. Cuanto más sepas sobre quién visita tu negocio (edad, género, si vienen solos o en grupo…), más fácil será diseñar mensajes, promociones o productos que realmente conecten con tu audiencia.

La mayoría de negocios físicos no tiene acceso a esta información sin recurrir a encuestas o programas de fidelización. Pero gracias a soluciones de análisis de video con inteligencia artificial como Lemon Neural , ahora es posible detectar y segmentar automáticamente el perfil demográfico de tus visitantes de forma anónima.

Esto te permite lanzar campañas dirigidas con mayor precisión, adaptar tus creatividades al público real que te visita y evaluar qué perfiles responden mejor a cada acción, todo en tiempo real y sin recopilar datos personales.

Leer la respuesta entera →
¿Cómo se mide el tiempo medio de atención al cliente en un mostrador?

Medir manualmente cuánto tiempo pasa cada cliente en un mostrador es ineficiente y propenso a errores. Sin embargo, existen soluciones basadas en inteligencia artificial que permiten realizar este cálculo de forma automática, precisa y en tiempo real.

Lemon Neural detecta:

Cuándo una persona llega al mostrador.

Leer la respuesta entera →
¿Existe alguna forma de medir las colas en las cajas para reducir la espera?

Sí, existen soluciones que permiten monitorizar de forma automática cuántas personas están haciendo cola y cuánto tiempo esperan. Esta información es clave para tomar decisiones rápidas, abrir nuevas cajas cuando sea necesario y mejorar la experiencia del cliente.

Lemon Neural analiza en tiempo real:

El número de personas en cola por caja .

Leer la respuesta entera →
¿Cómo optimizar el número de cajas abiertas según la afluencia?

Tener demasiadas cajas abiertas en momentos de baja afluencia desperdicia recursos. Tener pocas cuando el local se llena provoca largas esperas, mala experiencia y pérdidas. La clave está en anticiparse y tomar decisiones basadas en datos reales, no en intuiciones.

Lemon Neural te permite:

Medir en tiempo real cuántas personas hay en tienda.

Leer la respuesta entera →
¿Cómo controlar si las cajas de pago están saturadas?

Saber si las cajas están funcionando con fluidez es clave para evitar cuellos de botella, tiempos de espera excesivos y una mala experiencia de compra. Pero muchas veces el personal no tiene visibilidad inmediata de lo que ocurre en tiempo real.

Lemon Neural monitoriza continuamente las zonas de pago, detectando:

El número de personas en cola .

Leer la respuesta entera →
¿Qué puedo hacer para reducir las colas en mi tienda?

Las colas son uno de los principales puntos de fricción en la experiencia de cliente. Afectan la percepción del servicio, provocan abandono y afectan directamente a la rentabilidad. Reducirlas no siempre significa añadir más personal, sino actuar con datos.

Lemon Neural monitoriza en tiempo real la formación de colas , su longitud, tiempos de espera y velocidad de avance. Con esta información puedes:

Detectar patrones de saturación en ciertos horarios o zonas.

Leer la respuesta entera →
¿Cómo saber si mis clientes están esperando demasiado tiempo en cola?

Las colas largas generan frustración, abandonos y pérdidas de ventas. Pero muchas veces no se detectan a tiempo porque el equipo no tiene visibilidad en tiempo real, y tampoco es fácil medir cuánto espera cada cliente.

Lemon Neural te permite monitorizar automáticamente las colas : cuántas personas hay, cuánto tiempo lleva esperando cada una y si se forman cuellos de botella en momentos clave. Incluso puede alertarte cuando se supera un umbral de espera definido, para que tomes medidas inmediatas, como abrir más cajas o reforzar la atención.

Así, no solo evitas malas experiencias, sino que mejoras la eficiencia operativa y mantienes el flujo de clientes sin fricción.

Leer la respuesta entera →
¿Mi local es accesible para personas con movilidad reducida?

Tener rampas, ascensores o zonas amplias es fundamental, pero la verdadera accesibilidad no se mide solo por el diseño, sino por cómo se usa el espacio en la práctica. A veces, un local cumple con la normativa pero sigue presentando barreras reales: puertas estrechas, pasillos obstruidos o mobiliario mal distribuido.

Para saber si tu espacio es realmente accesible, necesitas observar cómo interactúan con él las personas con movilidad reducida: ¿pueden moverse sin obstáculos? ¿utilizan las rutas previstas? ¿hay zonas que evitan sistemáticamente?

Lemon Neural detecta de forma anónima la presencia de personas con sillas de ruedas u otros elementos de apoyo, y analiza sus recorridos dentro del local. Con esta información puedes identificar barreras no evidentes, validar la eficacia de tus rutas accesibles y adaptar el espacio para que sea verdaderamente inclusivo y funcional.

Leer la respuesta entera →

Verlo funcionando en IRIS Neural El sistema de vídeo del grupo, con su propia web.

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