Here the analytics are not a module you buy: they are in the camera and they arrive with it. That has one big advantage and one very specific limit.
The house's cameras bring it inside, with no separate licence in most cases: lines that are not to be crossed, forbidden zones, objects that appear, people standing still where they should not, counting. There is no analytics server to size and no fee per analysed camera.
And the camera keeps a description of what happened alongside the video, so you can search afterwards over what was recorded without analysing it again. It is the function that saves most time and the one used least, because nobody taught it.
Number plates, third-party analytics and sector tools can be added, with the usual warning, which weighs a little more here because the third-party catalogue is short.
The real limit is the limit of the whole approach: it is rule-based analytics over geometry and classification. You describe a shape, a crossing or a time and the camera watches that: it works well and it solves most of what gets asked for.
What it cannot do is understand the scene: that a situation is turning bad, that somebody is doing something unsafe that does not consist of crossing a line, that what is on screen is odd even though it follows the rules. For that you would have to describe the world with lines, and it does not have them.
Since this is a recommendation with an interested party in it, we say so before making it: in the same house there is IRIS Neural, the NVMS from Infinity Neural, the other company in the group. It is our own product. If we did not say so, everything above would be worth less.
They live together well: BVMS governs the cameras, the recording without gaps and the control room; IRIS brings the understanding of the scene without touching the recording architecture. And if what is needed is rules, they are already included in your cameras and there is nothing to buy.